&Follow SJoin OnSugar

May 03, 2012
Email |
|

Aquascutum Bought By Hong-Kong Based Company But Is Still Far From Okay

Last month Aquascutum announced that they had filed for administration but it looks like things aren't as bad as they had thought. Today WWD reports that Hong Kong-based company YGM have bought the failing company.

The company already own the intellectual property rights for the company and controls all of its Asian business but the new deal will mean that it was also take over the British section of the company too giving the company full control over the brand's distribution and manufacture. That doesn't mean that the brand is out of trying times. After all, the company continue to fail despite Harold Tilman and Belinda Earl investing an estimated £30 million in the company when they came on board in 2009 so it's going to need a miracle to help turn things around.

If you are already an OnSugar member, or would like to receive email alerts as new comments are made, please login or register for OnSugar.
The content of this field is kept private and will not be shown publicly.

Writers

Editors

Let's Be Friends

>
Press Row theme designed by Chris Pearson
Related Posts Plugin for WordPress, Blogger...