Blow PR hosted a show predominantly aimed at showcasing the new hairstyles of the season, courtesy of none other than Charlie Le Mindu. In addition to Le Mindu's wares, Blow also presented collections from three new emerging talents- Gemma Slack, Lina Osterman and Iris van Herpen. Slack kicked off the show with a series of edgy yet sexy, futuristic inspired leather and suede based ensembles. Leather cut out mini skirts teamed with crop tops, exposed zips, studding detail, suede cut-out playsuits, metal peplum detail and madonna inspired cone bra detail were recurring themes running through the collection aimed at 'giving the modern woman an opportunity to alter her appearance and become a super heroine'. Osterman's punk inspired collection, also the first of the designer since graduating from Central St. Martins, was next to come down the runway. Attention was paid to spikes, studs, cropped blazers with elongated lapels, sheer panelling underneath the blazers and studded knee-pad-esque detail on jeans, to create the 'subdued gothic look with strong tailored features', that the designer had envisaged from the outset. Last but by no means least was Van Herpen, the Avant-Garde designer who has previously always shown her collections in Amsterdam, presented a futuristic yet 'femininely body conscious' collection consisting of crystal spiked, cut out cocktail dresses, high neck lines and exaggerated shoulders. The signature style was the use of three-dimensional silhouettes using Ecco leather to create 'refined forms of spirals and high-tech material'.