Our love of Chanel seems to increase by the day, so imagine how ecstatic we were when we heard that Karl Lagerfeld has decided to follow in the footsteps of the likes of H&M and Forever 21 and launch the label's first-ever in-house magazine. Named 31 Rue Cambon, after the first and oldest Chanel boutiques in the world, the first issue is pulling out all the stops, having enlisted the talents of Purple magazine's Olivier Zahm. Zahm explained that "this is the first issue of 31 Rue Cambon, the first Chanel magazine which I have art directed and designed for Karl Lagerfeld, to be distributed worlwide in all the Chanel stores."
We're happy to see that Chanel is still championing print publications and we just can't wait to see the finished product. With Zahm on board, expect glossy and artistic pictures (hopefully some featuring male model of the moment Baptiste Giabiconi).