Many people were on the cynical side when Mulberry announced that they had named a bag after Lana Del Rey. After all, the timing seemed to tap into the singer's notoriety at the time and her sudden catapult to fame made many question what she had done to warrant the big stamp of approval. None of this has stopped people from getting exciting about the bag to drop though. This week the brand confirmed that the demand has been so huge that they're dropping it in stores early.
Rather than allowing pre-orders and the waiting list to grow, Mulberry announced that as of this week a limited number of the black and brown styles have been made available in their New Bond Street store in London and Spring Street store in New York. If you're not lucky enough to get your hands on the bag then, don't worry because you haven't got long to wait as the full range will hit stores on May 14th.
Will you buy one?