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April 17, 2010

Was Last Fashion Week A Turning Point For Healthy Models?

Laetitia Casta for Louis Vuitton; Stella Tennant for Calvin Klein

The Fall '10 round of fashion shows got press for a few things, in terms of models: First, "older" models were cast a good deal more than typical, along with relatively curvy girls, like Victoria's Secret models. For example, Calvin Klein booked Stella Tennant, Kirsty Hume and Kristen McMenamy for its runway, and Prada - always one to set the current - booked Angels Alessandra Ambrosio, Doutzen Kroes and Rosie Huntington-Whiteley. Klein designer Francisco Costa said he picked a more seasoned set because he wanted his runway to represent his customers - who aren't 16-year-olds. Ironically, a 16-year-old you might know as Jac opened his show.

But according to Nian Fish, creative director at fashion powerhouse producer KCD, it seems designers, model agents and casting agents are making strides to project a healthier image for model body types. Fish said in an interview: "This is fashion coupled with compassion. But I think the compassion came first, and then the fashion suited these bodies. I loved seeing these bodies in Prada. We're always looking for trends at Prada, and seeing Victoria's Secret girls on the Prada runway woke up a lot of people about what a women should look like."

We agree that there were more mainstream-beautiful bodies on the runways than normal, but from being at the shows, we also know that the old aesthetic - very thin, very young girls - was out in full force. It'll take a few more seasons before anyone can make a call on this one.

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