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March 14, 2012
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Mary-Kate And Ashley Olsen Unveil Their Supergra For The Row Collection

Back in September Mary-Kate and Ashley Olsen were announced as the creative directors of shoe brand, Supergra but within a few months, Alexa Chung was announced as being appointed in the same role with no word about the Olsen's leaving. To make matters more confusing, today the brand confirmed the twins' role as co-creative directors as they launched their first Supergra range under The Row.

Confusion aside, the big press push is all in aid of the three-piece collection hitting Harvey Nichols this month where it will be available to buy exclusvely at the store. 'As a massive fan of the simple-yet-luxurious designs of The Row ready-to-wear, I jumped at the chance of stocking their first venture into shoes,' Ida Petersson, buyer at Harvey Nicols, said. 'The collection merges the simplicity of the iconic Superga 2750 - every girl's secret weekend best friend - with the softest cashmere, making this my favourite trainer ever.'

The trainers cost £250 and will be available in store this month




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