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November 23, 2011

Miu Miu Campaign Under Fire By The Advertising Standards Agency

The UK's Advertising Standards Agency is really going on in on fashion campaigns this month. A fortnight ago they pulled Dakota Fanning's campaign for Marc Jacobs' fragrance, Oh Lola!, and now Miu Miu are in the hot seat for this shot of Hailee Steinfeld sitting on the train track.

The ASA have criticised the brand as "“irresponsible because it depicted a child in an unsafe location,” according to the Telegraph. Prada have since released a statement arguing that the concerns are unwarranted because she “could have easily moved from where she was sitting because she was not restrained in any way.”


someone at the UK's Advertising Standards Agency must be very bored this month.

posted by somefashionclout

So I guess if she was standing on a pavement it's not appropriate because she could trip over. Get a grip people!


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