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April 10, 2012
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Olivia Palermo Gearing Up To Launch A Lifestyle Brand?

We recently posed the question whether we should still be interested in Olivia Palermo and many of you responded in the negative. Now, just to make sure that everyone doesn't move that way, Palermo is working on the next thing to keep her on the front rows. Since 'The City' wrapped she's made no secret that a foray into design is definitely in her future but now it looks like those plans are officially underway.

Over the weekend Fashionista discovered that the former reality star trademarked her name back in January to cover a variety of goods ranging from pet clothes and animal accessories to travel bags, luggage and jewelry organisers. Rather than simply going down the fashion route, then, it seems like she's panning to do a Tory Burch and tap into lifestyle.

Would you buy something designed by Olivia Palermo?

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