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July 20, 2009
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Peaches Geldof: Muse For Biba

Whatever you think of Peaches Geldof, she continues to be making waves in the fashion industry and I'm not talking about her recent deal to become the face of Ultimo.

Reports today claim that Geldof is the new muse for Biba. What her role as muse for the brand will include is yet to be confirmed. Nonetheless, the notorious Br(IT) girl seemed pleased with her new gig. "Biba is where the foundations of the liberated woman's choice of clothing were laid," Peaches told Grazia. "It's a seminal label and one that is referenced time and time again with modern trends."

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