Blue Ivy Carter is a fan and so is the queen and with the Jubilee weekend around the corner, the timing couldn't be better to create a scarf range as a new brand category and that's exactly what Temperley London has done. Yesterday the brand confirmed the launch of a new line, Temperley Scarves.
The six-piece range launches alongside the cruise 2012 collection and features a range of colourways from capri tones and raspberry to neutral oyster and blush, but that's not all. To celebrate the Jubilee festivities and this summer's Olympics, the brand has also created a limited edition medal print scarf, which comes in white and black inspired the official Olympic insignias.
'I am really excited to launch a new collection dedicated to scarves,' Alice Temperley said in a statement. 'It has always been an important part of what we do but now we can really focus on prints and textiles which is my first love...With the opening of our first flagship store in the autumn, now is the right time to expand into new categories.'