Last weekend we were lucky enough to attend the 2011 V Festival with Cocosa and this year the line-up was stronger than ever showcasing the best talent from the UK along with a good handful from across the pond. Saturday saw acts like Wiz Khalifa, Jessie J, Arctic Monkeys and Dizzee Rascal hit the stage and the event drew to a close on Sunday evening in a stellar fashion as Rihanna and Eminem hit the stage.
Performances aside, there were a lot more treats this year. For press and Virgin users, Virgin Media opened a secret garden where guests could be pampered with massages and hair styling and if you fancied a dance, a big dance floor area was placed underneath a balcony where guests could dance to tracks spun by The Noisettes and Ellie Goulding. But it doesn't end there. Press were spoilt in the media area to tasty grub made by Jamie Oliver rather that the classic festival diet of Chinese or burgers and chips.
Fashion wise, unfortunately there wasn't many statement looks. Most stuck to the signature festival wardrobe of either Hunters, Converse or Dr Martens teamed with Levi's Diasy Dukes, cropped or printed tees and the much loved flower Alice band.
As we reported earlier this month, in aid of their collaboration with Target Missoni are working on a selection of videos to help you incorporate their signature printed pieces into your wardrobe. The first video is out and sees Margherita Missoni talk us through the brand's heritage and how the Target collaboration campaign came to life.
If this doesn't get you excited about the September 13 launch, we don't know what will.