File this under another example of we all love Anna Dello Russo. Never one to shy away from showing off her moves, ADR has just dropped this video, 'Fashion Shower', ahead of the launch of her new accessories line for H&M.
The video was shot by Alex Turvey and sees the Vogue Japan editor doing a Madonna, posing her different yoga moves while wearing a fringed Mark Fast dress. And aside from her moves, you can also enjoy her chanting things like 'Fashion is always uncomfortable, when you get comfortable, you never get the look,' in a dramatic way in time with the music.
H&M always celebrate their partnerhsips in a big way so it'll be interesting to see what they do with this one. Dello Russo performing with Lady Gaga maybe? Now that would be a moment!
I love H&M. I mean, what's not to love. As well as continuing to deliver great pieces at affordable prices, their collaborative collections are second to none and that's particularly true today. This morning a press release dropped in my inbox confirming that Anna Dello Russo is their latest collaborator.
Unlike past collaborations, their partnership with the Vogue Japan editor will be on a special collection of accessories rather than clothes.'I am excited by this collaboration: this is the first time H&M have involved a Fashion Director in a special project. This is the sign of an important evolution in fashion, and I am both thrilled and humbled to be the one chosen to lead it,' Dello Russo said. 'I wanted to create precious accessories that are impossible to find. As a stylist I know accessorization is essential: it is the personal touch to any outfit. With these pieces everybody can have fun, turning an ordinary day into a fantastic fashion day.'
