Over the past few years Rachel Zoe has had quite the success story as her empire has continued to grow. First up was the launch of her ready-to-wear line, which was shortly followed up by handbags and winter accessories and last month, she unveiled her new line of costume jewellery for Neiman Marcus. Unfortunately, though, recent reports suggest that things aren't too good as we had all thought.
Accoding to Page Six, Zoe's collection's haven't been selling well despite the use of her show as a promotional platform. Insiders at Neiman Marcus, Bloomingdale's and Nordstrom have reportedly said that interest in the line had 'peaked' and the initial success in London has gone that way too. Last week Selfridges confirmed that they dropped the line because of the high price points and as a result, the stylist won't be attending the Burberry show like she normally does.
This year has been a great one for Rachel Zoe. Back in March she gave birth to first child, Skyler and in January her debut collection went down a storm in New York despite the controversial aftermath.
Next month expect to see Zoe's collection sitting alongside the likes of Diane von Furstenberg, Marc by Marc Jacobs and Alexander Wang in leading department stores everywhere. As we reported, Saks Fifth Avenue, Bergdorf Goodman, Bloomingdale's, Intermix, Selfridges, Nordstrom, Kirna Zabete and Shopbob.com have all bought the line. “It was this dream that I never thought would be reality because I was petrified — I was," she recently explained. "I feel so complete now becoming a designer and having my son. I’m that happiest that I’ve ever been in my life.”
It's common knowledge these days that Beyoncé sure can dance, sing and booty shake like no other, but the latest Brazilian advert for her Dereon by Beyoncé fashion line sees the starlet showing off her acrobatic skills as she takes on the role of a jewel thief wearing a rather skimpy LBD. The 28-year old songstress cartwheels and flips between laser beams whilst Single Ladies plays in the background, advertising the range which is named after Beyoncé's grandmother Agnez Dereon.
The tagline for the range, which is priced between $300-500, is "Couture. Kick. Soul", representing the three generations of Knowles women that inspire the collection - Mum Tina provides the couture aspect with her costume making expertise, Beyoncé gives the brand it's kick and grandmother Agnez brings the soul. Alongside this new campaign, the mother-daughter team are planning on expanding the range into home furnishings, "Both Beyoncé and I are huge fans of home furnishings and try to stay on top of this eve changing market" Tina Knowles explained, "The thought that we would have something to do in brightening up someone's home, especially bedrooms, is truly wonderful". Dereon by Beyoncé is available exclusively in C&A stores in Brazil, as well as Bloomingdale's, Neuman Marcus and Nordstrom in America.
Lisa Mayock and Sophie Buhai didn't experience the problem so many university grads have when classes finish. Just three weeks after completing a course at the Parsons School of Design in 1999, the two California girls started putting together the firstVena Cava collection on their living room floor. A decade later, head buyers from Bergdorf Goodman and Bloomingdale's won't miss their fashion-week presentations, and even 'Gossip Girl' characters are name-dropping the brand. Not bad, right?
This week, the designers talk Brooklyn-based inspiration, keeping up with a growing business, and some unique and admirable fashion influences. We always knew Queen Nefertiti was ahead of her time.