Without a doubt the festival season is a highlight of the year - what more could you want than to be listening to brilliant live music, surrounded by fantastic company whilst soaking up some of those rare British rays of sun all over one weekend. The only thing that fills most festival-goers with dread is how to maintain appearances when in fact a compact mirror, limited shower usage and lots of dry shampoo will be your best friends to get you through the camping scenario.
This is where the angels behind Office and Look come in. At theIsle of Wight festival, which took place this weekend, happy campers were treated to beautifying hair styling, manicures, pedicures, facials and even spray tans in their complimentary Style Shack. Whilst Naomi had a pedicure, my tired locks were refreshed by the Angelic Rebels team into a tousled Audrey Hepburn style up-do. As if life saving salon treatments weren't enough, the team were giving away copies of the latest Look magazine inside their British seaside inspired tent, complete with deckchairs to relax and read in.
Over the weekend, I was lucky enough to join H&M at the Isle of Wight Festival 2010 drawing attention to their Fashion Against AIDS campaign. Although it's the third FAA collection for the high street retailer, this one was H&M's first festival dedicated range featuring everything you need from anoracks to keep you fashionably chic during the typical festival downpours to ethnic inspired harem pants, dresses and the fail safe distressed leather jacket.
If that wasn't good enough, the collection is really making a difference and raising awareness of AIDS. Over the last three years alone over 30million SEK has been raised and 25% of the money from each purchase goes directly to creating youth HIV awareness projects.
To celebrate it's launch, the retailer set up a beautiful Marrakesh-inspired lounge area for press, celebrities and festival goers. The select few were treated to a private DJ, TV screens showing the live performances, hampers in the gardens to relax between shows and a manicures done by the WAH Nails team.
If that still hasn't sold you about the collection, see more images after the jump of Nic and I trying and testing the pieces throughout the weekend.