Image via fashionologie
Take a sneak peek at the August 2010 issue of W - the magazine's first cover under the direction of new editor-in-chief, Stefano Tonchi - featuring Mad Men's Jon Hamm and Rebecca Hall, as we reported back in May. The cover shows signs of things to come for W, starring the up and coming actors, and shot by lesser known photographer Nathaniel Goldberg. The choice of photographer is a stark contrast to the history of the magazine, which at one point in time continuously featured the likes of Mert Alas and Marcus Piggott, Steven Klein et al.
The focus on rising, underground talent continues as the September issue cover - which was originally said to be starring Lindsay Lohan - will feature a group of young talent, the ones to watch, including Emma Roberts, Zoe Kravitz and Jennifer Lawrence. Now we just have to wait a month to see W's content with Tonchi at the helm, and by the looks of things W is taking a change for the better.