When asked why they decided to work with Target on a low priced collection back in August, Angela Missoni was frank telling the New York Times that it was all about increasing the brand's visibility in America. “As Missoni, we have a big name but we are not a huge company, so there’s not much product around” but that was, of course, before their partnership with the retailer collection hit stores.
If you didn't know the Missoni brand before the Target collection, you definitely do now. The partnership was the retailer's biggest to date and the line was so sought after that it caused their website to crash, shelves were empty on the first day and eBay was full of resales of the pieces going for ridiculously high prices. "Honestly, we didn't expect it," Angela Missoni told the LA Times of the Sept. 13 frenzy. "I kept getting calls from friends all over America saying, 'Do you know what's happening here? There are lines outside the store. The shelves are empty!'"
We have to admit, when it was revealed back in March that Liberty of London would be teaming up with none other than king of the shoes Manolo Blahnik, we did squeal a little bit in excitement. Yesterday, the collection from the dream collaboration was revealed, and the English country lady inside of us was thoroughly delighted, with the perfect combination of Liberty's delicate, iconic prints and Manolo's elegant designs.
The shoes will be sold at the World of Manolo, which will be open at Liberty from the 10th of September, and will sell other items designed by the stiletto god, including scarves, candles, and excitingly some fabulous new Liberty prints. The central London boutique will also showcase the designer's AW10 collection - including a flat version of the blue, crystal adorned heels that Carrie wears in the first SATC film - in time for Fashion's Night Out. So, ladies, pencil the 10th of September into those diaries, and in the mean time we'll be decided which pair of sophisticated stilettos we'll be picking up.