After a bit of restructuring, Allegra Hicks is relaunching her namesake line in London this autumn - and to top that off, she's adding a lifestyle range. Her Spring 2010 collection has been created with Modernist designers Abdul Koroma and Andrew Jones, reports Vogue.com.
"I am delighted with our plans for the Allegra Hicks brand and really looking forward to seeing all our hard work come to fruition," said Hicks, who has hired Centre for Fashion Enterprise's original founder, Linda Peters, as her new CEO. "With a new shop opening in Belgravia this autumn, a brand new womenswear line launching for spring/summer 2010 and a wonderful new interiors collection, these are truly exciting times for us."
Fashion week invites sometimes look a little crazy. Sometimes designers try to out-weird one another by coming up with the most abstract-looking piece of paper they can think of to ask buyers and editors and stylists to come look at some clothes. I actually had to use Google to help me figure out one of them this year, because the writing was so jacked-up I couldn't read the designer's name.
Sometimes, though, they look great. Like these. From left to right, we have Avsh Alom Gur (who also designs for Ossie Clark), Mulberry and Modernist.
Avsh Alom Gur gets points because, well, anything that comes in an envelope within an envelope is as fun as those Russian dolls everyone likes when they're kids.
For Mulberry: Hello, it's a glossy beetle on top of matte baby beetles. And plus, the beetle swivels. I actually cried once when I had to kill a spider (didn't like the way it was looking at me), and even I know when something is both buggy and well designed.
And last, and most impressively, we have Modernist. Sorry, didn't hear you? You can't read the fine print? That's right, it's a packet of seeds for a special Modernist bird of paradise. A freaking bird of paradise. Hell. Yes.