Last season Alistair Carr's debut menswear collection at Pringle of Scotland was met with a mixed response which isn't the best thing when you have just taken the reigns at a big fashion house. For Fall 2012, though, things seemed to take a step in the right direction.
One of the difficulties, if you can call it that, when taking on a brand like Pringle's is figuring out a way to work with the brand's heritage whilst not being overwhelmed by it and that is something that Carr seemed to get to grips with this season. The knits were included in just about every look ranging from uber thin styles to cable versions in hues like camel - which has popped up everywhere - to burnt orange and blue. Like many other designers Carr embraced a lean silhouette which worked well on outerwear and especially on jeans.
Whilst the loyal Pringle customer will appreciate the core basics that appeared throughout, Carr began to show signs of attracting a new younger customer through the introduction of pieces like a pair of bright red leather trousers that added something interesting to to an otherwise safe camel-toned look.
It goes without saying that there isn't an investment buy like a classic coat, especially one that will last you not only AW09, SS10, but years to come too. Without a doubt, the camel coat fits the description. If camel isn't your colour, stick to neutrals for a classic investment piece, and pick a shape to suit. This season there's been a fair share of the new cocoon shape, but we'll be going with the timeless trench - and how could we not after seeing so many global trench styles on the new Burberry Art of the Trench website?
Karlie Kloss is definitely proving her model credentials this season. With a rate of appearances so high in the September and October issues of Vogue worldwide as well as the long list of campaigns she stars in currently, it is questionable as to how long it will be before the 17-year old beauty reaches supermodel status. Appearing in over 23 images in the October issue of American Vogue - including a spread styled by the one and only Grace Coddington - and having landed the front cover of the October issues for both Vogue Italia and Vogue Portugal, Kloss' youthful beauty has taken her a long way since being discovered at a charity catwalk show aged 13, which lead to being signed to Elite Model Management in 2007. Add to the mix ad campaigns for industry giants such as Alexander McQueen, Chloé, Marc Jacobs and Pringle, as well as a spread in Vogue Italia's September issue, and it is without doubt that Kloss is on the top of her game. Naomi, Kate and co, watch out - there's a new girl in town, and she's here for the long run.
Joining the brigade of British brands returning to London Fashion Week for it's 25th anniversary were Pringle of Scotland, who have previously been showing collections in Milan. With knitwear as it's heritage, it made sense that designer, Clare Waight Keller, focused on a mixture of chunky and fine knitted garments, with cable and gauge knits in a minimal, chic colour palette of white, pale lemon and grey.
With a rather neutral colour base, it was the details in the knitwear, large, funnel necked coats and tops and layered, assymetric skirts that added interest to a collection that was fresh and exciting for Spring Summer 2010. After a winter full of grungy, dark colours and strong eighties power dressing, the SS10 Pringle of Scotland collection boosted morale for an optimistic upcoming season, with highlights being the 'Tilda' dress, which came in black and an off-white - long, silk dresses with ruffles down the front and a bare, exposed back - and the subtle, shimmering, muted bronze puffed shorts teamed with a nude blazer.
Pringle's LFW afterparty will be bringing back the eighties revival, true and proper. Icons Joan and Jackie Collins are confirmed guests at the afterparty, and will no doubt be creating a stir on the front row seats of the catwalk show that same afternoon.
The all time, and first goddess of Beverly Hills, Jackie Collins is a literary legend, having sold 400 million books. Yes, 400 million! And older sister Joan isn't lacking in any iconic status, either. Having been the 80's 'Dynasty' queen, we have seen the influence she has had on designers such as Giorgio Armani, Dolce & Gabbana, Gucci and Balenciaga, all bearing their glitz and glamour with shoulder padded glory on this season's catwalks. The 76-year-old actress also has a makeover show in the pipeline to air on ITV1 later this year, appropriately named 'Joan Does Glamour', which is currently in filming. No doubt the two sisterly beauties will be rocking London Fashion Week, and we can't wait!
We're not exactly sure how this one worked out, but Tilda Swinton will be the face of the Spring 2010 Pringle campaign, shot by Ryan McGinley. The actress will replace Daisy Lowe, Pixie Geldof and Lydia Hearst for the brand.
"We want to show people that Pringle is a Scottish brand, but go a little bit deeper. We don't want to go away from [our traditional customers] – we believe Tilda is more inclusive, as both young and more mature people identify with her acting," said Benoit Duverger, global communications director of Pringle.
Swinton's shoot will be in the Scottish highlands, reinforcing the brand's heritage, and an accompanying video will play at London Fashion Week this September, when Pringle returns to the capital. This makes us pretty excited because if Swinton stars in the video and the video plays in London and sometimes celebrities who help with a campaign end up front-row...you get the idea.
Husband-and-wife design duo Suzanne Clements and Inacio Ribeiro, of the brand Clements Ribeiro, have become the latest British designers to announce a return to London Fashion Week this September. The team last showed in the UK capital in September 2005.
London Fashion Week's 25th anniversary has already drawn the likes of Burberry, Matthew Williamson, Jonathan Saunders and Pringle. Now if Alexander McQueen and Stella McCartney would jump on board, the quest for style domination would be won for sure.