After Taylor Momsen was dropped from Madonna's 'Material Girl' line at Macy's, Kelly Osbourne was brought on board to front the campaign and now her first ads for the line have finally been released. Although Momsen's partnership on the line made sense, the campaign confirms that Osbourne was the perfect replacement.

What do you think?

Patricia Field, Susanne Bartsch, and Kelly Cutrone hosted a Valentine's Day ball last week: [The Cut]

Net-a-Porter has hired Anna Dello Russo and Alexa Chung to show of their clothes: [Grazia]

Tyra Banks has allegedly enrolled at Harvard: [The Cut]

Taylor Momsen has gone from bad to this: [Daily Mail]

Jourdan Dunn still gets nervous before hitting the runway: [The Cut]

Just in case you haven't got it, the final New York Fashion Week schedule is out: [The Cut]

Leona Lewis has taken to designing her own clothes. Thoughts? [Daily Mail]

Cynthia Steffe is launching a new line called Cluny: [WWD]

Rodarte's capsule collection is out: [Opening Ceremony]

Taylor Momsen's outfits go from bad to worse: [Daily Mail]

As we confirmed on Twitter yesterday, Kelly Osbourne has replaced Taylor Momsen as the face of the Madonna and Lourdes' Material Girl line. Although neither party has confirmed the reason for the split, it was hardly a surprise after Momsen was dropped from IMG late last year.

The news of Osbourne's appointment was announced on the Material Girl twitter yesterday and then on their blog. “We’ve had a long time crush on Kelly and featured her as one of our “cool peeps” over the summer,” the blog reads, “We are so thrilled.” And Kelly is as pleased about the deal saying, “to be thought of as an inspiration in that way is brilliant… I hope little girls look up to Lourdes because she doesn’t dress too grown up and she always looks so stylish."

Madonna and daughter Lourdes are not waisting any time looking for a model to replace Taylor Momsen to front their Material Girl line.

A notice was placed on the line's official website this week promoting their search reading, “Living in a material world and we need material girls. Looking for the hottest girl on the scene, she is never afraid.” Fans of the line are encouraged to submit their votes on who should be the next star of the campaign.

Could the change have anything to do with Momsen being dropped by IMG? Thus far neither party has commented on the 'Gossip Girl' star's departure from the brand.

It was only a matter of time before Daktoa Fanning signed with a big modelling agency and now she has. Yesterday IMG announced that they've taken the actress on and this morning she appeared on their model board alongside Liv Tyler and Lauren Hutton. But as Daktoa joins the agency Taylor Momsen has reportedly left the agency. As yet there's been no news about Momsen will go next.

John Galliano's decision of making 17-year-old 'Gossip Girl' star Taylor Momsen the face of his new fragrance brought a lot of contoversy. Having showed her scantily clad in provocative shoots, she has been criticised by many for selling a sexualised image to her young fans. However, Galliano explained his choice down to the fact that he is targeting a much younger audience. The new fragrance is to be called Parlez-moi d’Amour, in English -Tell Me About Love and was launched at Laperouse in Paris, last night. Galliano stated "There is no age limit to true love" whilst Momsen performed with her band The Pretty Reckless.