THE FASH PACK

Hands up who instantly fell in love with Carine Roitfeld's luxe silk khaki coloured shirt, which she wore during Paris Fashion Week in October? Thought as much. Well, good news. It turns out it's a preview of much more to come from Equipment, the luxury shirt company, founded by Christian Restoin, (long-term partner of Carine Roitfeld). Having founded the company in the late 1970s, Restoin went on to sell it off in 1998, but with a gap in the market for such an elegant yet laid-back shirt collection, Serge Azria, CEO and creative director of Joie and Current/Elliot has decided now is the time to relaunch the brand's signature item, a silk menswear-inspired shirt  finished off with two front-flap pockets.

The 135 strong collection, which will be sold at Barneys as of spring 2010, will retain its heritage look and to ensure this, Azria has brought Restoin onboard for the relaunch, as creative consultant. The two gentlemen have known each other for some time and Azria told WWD in September that, "We always talk about shirts and fashion and, of course, being in fashion, so this was a natural decision for both of us." 135 gorgeous shirts to choose from, we can barely contain our excitement.

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Giuseppe Zanotti, the shoe maker to the stars, was awarded the title of Shoewear Designer Of The Year by Footwear News, the sister publication to online fashion bible, WWD. The designer, whose career spans over two decades, fought off stiff competition to walk off with the award.

Having now joined the ranks of Manolo Blahnik, who has also received the award in past, Zanotti and his legions of celebrity fans such as Blake Lively, Kylie Minogue, Beyonce and Rihanna, amongst others, will be ecstatic at the thought that his sculpted, awe-inspiring, embellished and embroidered artwork-esque designs are worthy of the accolade.

Life must be amazing for Tavi Gevinson at the moment. The 13-year-old blogger du jour, who has captivated the world with her daily blog entitled Style Rookie, was featured in Pop magazine earlier this year and also bagged front-row seats at New York Fashion Week (and even missed school to be there). As if that wasn't enough, WWD has now reported that the kooky (mini) fashionista will be venturing to Tokyo to attend the Comme de Garcons holiday party on 27 November at the 10 Corso Como store, as the guest of honour. and her quirky dress sense, not only landed the cover of

Tavi must feel as though she is the luckiest girl in the world right now, especially given that she has previously blogged about her love of Rei Kawakubo and how she "scatters black petals her doorsteps and serenades her in rap". We can only imagine how jealous her school friends will be on her return.

It seems that British designer Giles Deacon may be a permanent fixture at Paris Fashion Week, after showing his SS10 collection there boosted sales. "Sales were up 42 per cent for the spring collection, and a lot of new buyers came to the show. I work in London, employ people here, but I need to look at the bigger picture", the designer revealed at the annual Luxury Briefing Conference held in London this week.

Deacon showcased his Spring collection in Paris after winning this year's ANDAM award, which provides winning designers with funding of up to €160,000. The award, launched in the 1980s focuses on designers under the age of 40 who are hoping to expand their business in France, and has previously supported the likes of Viktor & Rolf, Gareth Pugh and Richard Nicoll. WWD also revealed that Deacon has a small range of cycle clothing in the pipeline, for London shop 14 Bike Co, and a line of stationary for Harvey Nichols.

She may have paved the way for naturally waif-like models in the '90s, but Kate Moss is under criticism after an interview in WWD revealed one of the supermodel's mottos to be "nothing tastes as good as skinny feels". Eating disorder experts have expressed their disappointment at Moss using the slogan, which is also used on websites encouraging girls not to eat.

''Comments like this make it even more difficult for young people struggling with an eating disorder,'' said Mary George of the eating disorder charity Beat, who then went on to describe the comment as "very unfortunate". Storm, Moss' modelling agency, however, have expressed that the model's words were misinterpreted. ''This was part of a longer answer Kate gave during a wider-ranging interview, which has unfortunately been taken out of context and completely misrepresented,'' the agency explained in a statement. ''For the record, Kate does not support this as a lifestyle choice.''

Elle magazine is a publication that has always been one of the nation's favourites, but clearly never popular enough to pip fashion bible, Vogue, to the top spot in the performance poll relating to the number of ad pages sold in each magazine. Although InStyle magazine actually ranked top of the group, the competition seems to be running between two magazines only - Vogue and Elle.

This time last year, (pre-recession), Elle was forced to 'eat Vogue's dust' and was left 317 ad pages short of its competitor. That is until now. WWD's '2009 Ad Page Performance' poll shows that Elle managed to beat its old rival this year, having lost only 473 ad pages, whilst Vogue lost 900. Tom Florio, a Vogue publisher, couldn't resist offering an explanation for the defeat saying, "I learned how important it is to lead the market in terms of editorial standpoint, versus heavily discount and use our editors to sell ad pages. What we saw happen this year, which we haven't seen in a while, is the discounts were approaching 70 percent. Some of the deals that were being done were just crazy."

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He brought the sex back to Gucci, and since his depart from the Italian house, we've been craving some of that lustrous essence Tom Ford evokes in his menswear and fragrance collections, in the form of a womenswear line. After Ford and his business partner - ex-creative director of both YSL and Gucci - Domenico de Sole had been looking for finance, reportedly of around $50 million, it has finally been confirmed that there is to be a Tom Ford Womenswear collection.

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The dust has just began to settle on the battle field that has been Conde Nast publishing house, who most recently had to drop four of its poor performing magazines. Now there is speculation that W magazine, the monthly fashion bible and sister publication to WWD, is to halve its publishing frequency in a bid to reduce costs and cut budgets. Suggestions that the cost of producing the magazine is a potential reason behind the rumours of cost cutting, have been dismissed by W's chairman and editorial director Patrick McCarthy. He has confirmed that W will not be reducing its frequency to six issues a year. We can heave a sigh of relief. Phew!