So maybe this is happening because people are crying over losing their jobs, or because people are going on more dates (online dating has gone way up during the recession), or maybe just because people want their DiorShow. But anyway, sales of mascara have boosted by 8.5 percent at supermarkets and drugstores over the past year. More than $260 million has been spent on eye makeup during that time.

Meanwhile, lipstick sales - which usually rise during hard times - have dropped by 5.8 percent. What's happening here?

Sephora Favorites Lashstash Mascara Deluxe Sampler

$39.00 at Sephora

Sephora Favorites Splashstash Waterproof Deluxe Sampler

$36.00 at Sephora