Oh how time heals. As they say, today's newspapers are tomorrow's rubbish and there's no better example of that than Kate Moss. After an picture of the model appeared in the papers in 2005 of her allegedly snorting cocaine, she quickly became the centre of a media frenzy and was dropped immediately by her big clients like Chanel, H&M and Burberry.
But she can thank her agent, Sarah Doukas, for turning it all around. "I basically just spent a lot of time on the phone trying to reassure her big clients that you can’t believe everything you read,” Doukas told Radio Four’s Desert Island Discs. “And, unfortunately, all press actually is good press in this world we live in. So keep calm, don’t have a knee-jerk reaction."
Since 2005 Moss' earning have reportedly doubled going from £2million to £4million over the last five years. Whether, as The Cut point out, this is due to the press that came with the scandal or simply due to renewed interest in the model after her long-term partnership with Topshop, is unknown.