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August 01, 2012
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Lacoste Expand Their Accessories Offering For S/S12 With Fashion-Led Pieces

Image courtesy of Lacoste

Until recently, what with all of the strong sportswear-inspired collections at the moment, the idea of wearing any form of sportswear outside of the gym was a no-no. So despite Lacoste's ready-to-wear collection, their sports heritage meant that they were never a brand I've ever been particularly drawn to. That all changed recently when images of these bad boys hit my inbox.

The shoes are a part of the brand's S/S12 offerings and were shown during New York Fashion as a part of a special limited edition range to mark Felipe Oliveira Baptsite's debut collection as creative director. Far from being sporty, the shoes are the perfect practical summer shoe, or at least as practical as I'm prepared to go, and the black and tan colours that they come in will no doubt see you from season to season.

For those of you who are a fan of a good sports shoe, don't worry because Lacoste still delivers an assortment of them but the introduction of the new pieces hopefully marks the start of a lot more fashion-led styles to come.

September 22, 2011
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Sportswear Dominates At Max Mara S/S12

The shows and Milan have been totally different from what we've seen in London and New York. Where the latter two have been all about colour and dramatic prints, Milan has been a lot more restrained and while you wouldn't expect Max Mara to go down that path - after all, they are known for mastering all things nude - the collection was definitely representative of the more subdued feeling in Milan this week.

For all of you who love sportswear, the collection has you covered. The show was full of cropped sporty jackets, pedal pushers (yes, 90's style but tighter), racer back zip up waistcoats and ribbed jersey jumpsuits that, while looking comfy, were not the strongest looks we've seen from the brand. The combination of their classic colour palette of nude, caramel and coffee combined with teal this season, didn't quite work. As you would expect, their outwear was spot on coming in lightweight styles that will be perfect for that in-between summer weather but unfortunately the experimentation with sportswear didn't translate too well.

January 21, 2010
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Editorial Spotlight: Valerija Kelava Gets Sporty

Model: Valerija Kelava

Magazine: Dazed & Confused

Issue: February 2010

Stylist: Karen Langley

Photographer: Karim Sadli

See more images after the jump

May 18, 2009
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First Look: Agyness Deyn Fronts Uniqlo Campaign

We haven't seen much of Agy in the past few months, but the British model has been chosen as the face of Uniqlo's new summer sports range, which is set to hit stores on June 1.

'Agyness reflects a fresh, youthful and vibrant side of life, which was perfect for the campaign,' says head of press and marketing Amy Howarth, exclusively to Grazia.

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