Okay so it’s official. Ethical fashion is the way to go and not just because you’re conscience is bitting you on the butt; ethical fashion designers really are serving quality designs that we want to wear. After a bad morning of trying to navigate through South Kensington in platforms making me look like a six year old playing dress up in her mum’s heels, not to mention the lack of food in the tents this morning (the credit crunch has officially hit fashion week), I actually have a smile on my face. I’ve just run to the press room to let you all know that I’ve officially become an ethical fashion convert.
Any good fashion week comes with a good slice of drama doesn’t it? Only days into the schedule and already the fashion elite are serving it up to us on one great big plate. After several seasons of celeb filled front rows, last season saw a return back to focusing on the clothes on the runway rather than what celeb is sitting between Wintour and Carine. However, it seems I spoke too soon. Seating arrangements caused controversy at the Yigal Azrouël show yesterday when scorned call girl Ashley Dupree was found comfortably taking a seat on the front row. On realising the mistake, the designer was said to be ‘shocked’ and unaware ‘that she was there’ resulting in him officially firing People’s Revolution for the mistake. Ashley Dupree or Kirsten, as he likes to call herself, on front row equals bad for Yigal Azrouël, awful for People’s Revolution.
Credit crunch, what credit crunch? Well that's what Parsons School of Design alum, Lyn Dereon, tried to convey in her collection.
"In this economy I want to offer women something that makes them happy and shows that they are optimistic," said Devon. Although the beginning of the collection was full of bursts, and in some cases, top to toe colour, the reference to optimism was not as strong as we saw earlier from the Peter Som show. On the contrary, she does provide a well rounded escapist collection that scream both edgy credibility and stylish sophistication.